Stocks & Valuations
The stock market is currently in a temporary testing stage. Trading is temporarily turned on and off for monthly events. Numbers below are subject to change.
Stock Ownership
- Creating a new company is an expensive undertaking. In order to exist, your company was funded by private investors who then hired you as the CEO. As payment you can receive 5% of the shares.
- At level 11 you can choose to "Go Public". This means the private investors start putting their shares up for sale. It marks the first time shares can be bought or sold on the stock market.
- Once public, stocks can be bought or sold by CEOs including but not limited to yourself. Owning a bigger percent of your company comes with additional levels of control. Companies can not buy shares in other companies.
Valuation
- People invest in businesses to grow their money. Therefore the value of a company is based on predictions of what it can bring in the future.
- Even before it goes public, your company is being valued by experts based on what it owns, what it has done in the past, and therefore what is reasonably expected for the future. After going public it can also move based on the predictions of buyers and sellers who are making their own predictions.
- The share price of your stock is simply the valuation divided by the number of shares. Having more shares at a lower price may make it easier for buyers with a limited cash, and if shares become too cheap then rounding errors occur. For these reasons your stock may undergo a split or reverse-split. But this doesn't change the value of the company, only the number of pieces it's cut into.
- The best way to increase your company's value is to run your company profitably and use that revenue to expand your capacity for future profit.
The effect of Tickets
- Tickets are a great asset for companies, permitting extra features or being sellable for extra cash. However, as an accounting asset they are problematic because when tickets are purchased from the system they are basically appearing out of thin air. Were cash to suddenly appear and disappear it would move stock prices unpredictably and undermine the accuracy of all valuations and stock trading.
- Simunomics handles this by treating excess cash received similar to how a private investment might be treated in the real world. A portion of the company equal to that cash is separated out from the common shares. Because it's a different class of equity it doesn't change the stock price or affect the share of common stock owned by any investor.
Real World Example: Alphabet (Google)
Since their restructure in 2014, the company Alphabet has three categories of stock
- Class A shares are what are typically thought of as common stock. They trade under the symbol GOOGL. Owners have a claim to the company's assets and a vote in the operations.
- Class B shares are only owned by the founders. They have a similar claim to the assets but ten times the voting rights.
- Class C shares are traded under the symbol GOOG but have no voting rights.
- The Accounting Statement records the value of this special equity as "Capital - Tickets".
- If tickets are later purchased with and there is a value in Capital - Tickets, it will be reduced in the same way it was increased. Again, this avoids changing the price or ownership of Common Stock.
- If a company spends cash to buy tickets and doesn't have Capital - Tickets to deplete, then the value of those tickets is stored on the accounting statement as long as the tickets are owned.
- The Accounting Statement records this property as the intangible asset "Tickets".
- When the tickets are used, the asset is spent on the non-operating expense "Tickets Used" according to current market value. For Speed Boosts and other instant benefits the expense occurs immediately. For Gold or Platinum upgrades the asset is expensed over time.
- For both of these lines, the point is to standardize the money flow for accounting purposes. It is entirely possible to own tickets and have β0 on that line. That just means all of the money is accounted for. (Similarly it's possible to have an accounting value for Tickets even after they are used. This is just an accounting value and has no bearing on operations.)
Example: The CEO of SupportCo owns 8% of her company, 80,000 shares valued at β50 per share. The total company (1 million shares) is worth β50 million and has β50 million of assets.
The player buys 25 tickets from the system (using American dollars). This has no effect on SupportCo's accounting or value.
The company sells those tickets on the market for β1 million each. (After fees.) Now the company has an extra β25 million in cash. The total assets of the company are worth β75 million. The equity line Capital - Tickets on the accounting statement shows β25 million. That means the Common Valuation is still β50 million total. The common shares are still β50 each and the CEO still owns 80,000 for 8%.
SupportCo invests that cash to grow the business. Over the next month they make a β50m profit and at the end have a total of β125 million in assets. β25 million of equity is still in Capital - Tickets. That means the Common Valuation of the company is β100 million. Each of the 1 million shares is now worth β100 each and the CEO still owns 8%.
Now SupportCo decides to buy 20 tickets on the market. The price of the tickets has gone up and it costs β1.5 million each for a total of β30 million spent. Capital - Tickets goes down to 0. There's still an extra β5 million of cash spent, so intangible asset Tickets is now β5 million. The total assets of the company is β100 million. (Cash down 30, Tickets up 5.) The stock is still worth β100 each and the CEO still owns 8%.
SupportCo spends 20 tickets to upgrade to Gold. Nothing to the accounting happens immediately. However, an expense of about β1 million per day will occur until that β5 million in assets is gone. If the company doesn't earn any money during that time the stock will fall to β95 per share. But more likely it will continue to gain in value and grow, especially with access to the benefits of a Gold account.
- If this seems complicated, don't worry because all of the accounting is handled for you. Just know that you can never hurt shareholders (including yourself) by buying tickets from the system. Stock price and percent ownership of the company will not be changed.